Welcome to Overthrow Digital's blog where we share our thoughts and ramblings on anything and everything to do with the world of digital communications.
12
Apr
2016
Written by:
Paul Davis

What is Search Engine Optimisation – Trust us, it’s not black magic

Search Engine Optimisation, or more commonly referred to as SEO is a digital marketing method that increases a website's traffic. It does this by ensuring the website is served further up the search engine result pages for users search queries. The aim is to get your product or services in front of the user who is actively searching for information related to your website.
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05
Apr
2016
Written by:
Nicholas Ayanwale

A brands best friend – The Loyalty Scheme

A great and underrated method of keeping your customers and clients happy is by rewarding their loyalty. We all like to receive kickbacks and feel special and loyalty schemes are the perfect way to give a little back to your most devoted customers.
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29
Mar
2016
Written by:
Giorgio Criscione

Philanthropic Design - The most rewarding kind of design

I’m a designer who tries to make every project look as beautiful as possible. I believe that everyone who has the chance to choose between something ugly and something beautiful will end up choosing the easy on the eye option. Apple’s introduction of their head turning iMacs 17 year’s ago, with their bold colours, is the perfect example of this. It sent shockwaves through the boring PC-based industry.
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22
Mar
2016
Written by:
Nicholas Ayanwale

Bing it to win it - Using Bing as well as Google to get the most out of your PPC

If you’re a marketer or looking for a way to promote your products, services or business online, you’ll likely be aware that display and search advertising is one of the best places to start.
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16
Mar
2016
Written by:
Fabio Lucindo

"This is the future son" - Why I became a Designer!

Sao Paulo, Brazil. Early December 1998. It was my last day at High School and the question bugging mine and all my fellow classmates head was, “What do I do now?”
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