Elicap Partners

www.elicap.london/

Brief

Elicap Partners is a new wealth management business who have appointed Overthrow Digital to assist them with their branding identity which will then spread over to the creation of a brand new website and supporting stationary assets to help Elicap Partners on their journey.

Overthrow Digital have been entrusted by the client to come up with a design, which not only evokes a sense of luxury but also ensures that Elicap's messages are communicated clearly to potential clients.

Solution

To design a branding identity that reflects the work of Elicap Partners in a way, which will be visually engaging thus drawing attention to the company's key information. Creation of a logo, striking imagery, strap line, font set and colour palette that is unique and stylish. 

As well as a website, a brochure will be created and will use a combination of branding, copy and design taken from the website. It will use a similar structure and matched design from the website to create a 10 page document containing Elicap’s detailed company information.

Result

A uniquely ethereal yet modern branding, which sets Elicap Partners aside from other wealth management businesses. The website contains impressive visuals that compliment the key messages of Elicap Partners, through selected imagery, creative homepage video, and a responsive website which is easy for users to navigate.

The brochure follows the website closely in terms of structure and the design of the website. It is optimised for users to view as a PDF file, as well as being available for Elicap Partners to use as a printed brochure.

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