It's Our World - Website and Digital Campaign

itisourworld.org
Quote From initial concept to launch, Overthrow have been active and hands on partners in the development of the It's Our World an environment inspired visual arts project. Despite a wide ranging target audience and a complex network of partners, Overthrow have met the brief in every respect. Not just the design and development of the website but with the production and animation of content for project launch involving Europe's largest indoor ad screen. We look forward to continuing the journey with Overthrow in helping to promote sustainability for future generations. There is no doubt the project would not have got off the ground without them. Quote
Patzi Shepperson

Brief

Environmental charities, Start - Business in the Community & Healthy Planet recently approached us with one of our most exciting challenges to date. The digital campaign It’s Our World needed digital experts to drive it’s non-profit campaign, promoting it’s collaborative aims of hosting the largest collection of children’s artwork. 

Solution

We worked closely with the client to create an eye catching website, encouraging it’s target audience to support the initiative and submit images of their artwork. We then created a supporting animation, showcased on one of the worlds largest digital banners at Waterloo Station. 

Result

Launched earlier this month, It’s Our World has gathered momentous support from key figures such as Stephen Fry, Col Chris Hadfield, and overwhelming support from Westminster. The launch has provided great interest, and will continue to escalate through the remaining year of this campaign. 

Overthrow Digital 7 Albert Mews Albert Road London N4 3RD